Pueblo, CO – PBR (Professional Bull Riders) announced today that the Unleash The Beast premier series event at the Enterprise Center on Feb 15 – 16 will be named The Mason Lowe Memorial.
Mason Lowe, an eight-year veteran PBR athlete from Exeter, MO., passed away on January 15 following injuries suffered at a PBR bull-riding event in Denver, Colo.
“Mason was a proud Missourian, a local hero in Exeter, and a beloved member of the extended PR family,” said Sean Gleason, CEO, PBR. “His passing was heart-breaking to everyone in Western Sports, but his memory will live on. Dedicating our elite series event in St. Louis to Mason is one way for us to continue to honor an unforgettable cowboy.”
For fans wishing to help the Lowe family, the National Western Stock Show, a 501c-3 nonprofit entity, in conjunction with PBR, is accepting donations. All funds received will be sent to the family of Mason Lowe.